IMEX has recently celebrated its half-centenary,
a milestone in any company's history. Established
in 1953 as a traditional commercial printing firm
called Brynymor Press, it served the local South
Wales business community for many years, with a
reputation for quality and customer service. In
1992 John Latham and David Robertson joined as
company directors and brought with them the vision
to expand the company with the creation of a cutting
edge design studio. The company's reputation for
design grew further when Simon Toft, now managing
director of IMEX Group, joined in 1994 to head
up the studio.
Two years later saw a year of change when in 1996 the company centralized
design and production services, moving to larger premises adjacent to
the M4 motorway. This proved to be an inspired decision when later that
year the company took over Walters, a Swansea based print and design firm,
leading to a period of rapid expansion. Indeed so dramatic was the
company's growth at this time that it was included in the prestigious
'Wales Fast 50' awards for two years running.
David Haines, Sales and Marketing Director of the IMEX Group joined the
company in 1997. David brought to the management
team a depth of marketing experience honed over many years at plc level
and in 1999 the IMEX brand was created to respond to clients' requirement
for a more diverse range of marketing services. The success of
the IMEX brand was obvious with the addition of separate Display, Web
and Incentives divisions and in 2000 the company embraced the name IMEX
Group
officially, as its customer base spread to national coverage and a
major investment programme was finalized.
At this time, while still remaining Financial Director of IMEX, David
Robertson relocated to America and set up IMEX Consulting USA in Pennington,
New
Jersey; thus adding a valuable international dimension to IMEX' services.
It was shortly after this that the company's marketing focus was re-directed
towards a web-based strategy which completed the transformation of IMEX
into the modern service driven business it is today, with a customer base
spanning
the whole of the UK and with many international clients.